Cleo, March 2011

BEAUTY SOS
New products to solve all your emergencies
"The new star of the "frizz-free hair" world is Advanced Techniques Lotus Shield. Just apply after washing for a heavy-duty humidity barrier."

Marie Claire, May 2011

"Prevent styling stress in seconds with a serum. Apply a few drops to freshly cleansed and towel-dried hair before brushing or combing to reduce friction and damage. protect your tresses, pronto with Advanced Techniques Lotus Shield."

NW, January 2011

NW NEEDS
"Finally, frizz is finished! Introducing Advanced Techniques Lotus Shield.
A convenient leave-in treatment Advanced Techniques Lotus Shield helps eliminate frizz, prevent fly-aways and tame unruly locks, Suitable for all hair types."

Who Weekly, January 2011

THE LOTUS POSE
"If you find yourself constantly sporting a halo of frizz and fly-aways, try Avon's fab Advance Techniques Lotus Shield. It's ground-breaking technology mimics how the lotus leaf repels water by forming a humidity-resistant barrier on the hair's surface. Result? Sleek and shiny strands that last up to three washes!"